6 adverts

John Lewis "Woman" Ad

ad questions

1) The product promotes a mouthwash for men and women
2) The fact that it provides, it is a mouthwash and you can get a better and a fresh breath and it removes plague as well as its 56% of brushing. Its even trying to tell us that you will get men and they will be attracted to you.
3) The target audience is women i can tell this by because the all the posters are trying to get the women's attention also it has facts about women.
4) It is appealing to women as its telling them to use the product and if they don't they will be alone and not get married and will be left out
5)-( i dont know this because i need to see the posters)
6) The suggestion is that its telling the women if they dont use the product they will not be in the society and if they use it they will be treated as the same.
7)No, i dont think the people on the poster are depicted to the typical people in 1920s because the product is appealing to something and its showing us how good it is

women represented in adverts: negatively and positively

In this advert woman are represented negatively. I can tell this by the woman on the poster in half naked and its attracting males and females.Men because of sex appeal and woman because its showing women can get a smooth skin. The target audience is teenagers.



In this advert women are represented positively. I can tell this by the woman on the poster in running and its showing people you can run. Its trying to say even women can run like men. The target audience is women because its about how women run.

annotate advert

advert appeals

This is a humour advert which is trying to show the people the perfume and what can happen if you get it.

history of advertising